It is not simply about processing large quantities of numbers that are characteristic of big data. Imagine that you can see the patterns as if you have an extra sense organ in your head. One may enter a room full of people and be aware of the social relations, possible interactions and rivalries. Big data does that, but on a much bigger scale, across massive datasets. It mines data from customers’ behaviors, social network activity, and climate to anticipate future action, create unique experiences, and even foretell calamities. It is as if we get an extra sense – intuition that can assist in solving puzzles and making wiser decisions.
Comments
Post a Comment