It is incredible how big data is changing the society. In healthcare, it makes it possible to predict the health of patients and prescribe treatment based on it, which in other words means that it allows doctors to foresee future health conditions and adjust treatment accordingly. In finance, it identifies fraud and provides efficient means of transactions. Big data is employed by retailers to anticipate customer needs and give them a more customized shopping experience. It is used by urban planners to enhance the urban planning of cities by managing traffic patterns and enhancing public services. Entertainment has also not been left behind with streaming platforms selecting programs for viewers depending on their choice. In the end, big data leads to improved decision-making, increased effectiveness, and improved quality of life by offering a more profound understanding of people’s actions and the development of society.
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